"cat skiing" beanie for flylow gear
While I was at Coal Headwear in their Custom Headwear Division, one of our regular clients was Flylow Gear, a ski-centric outdoor brand. For one of their pom beanies they wanted to have a playful graphic riffing on the pun of "cat skiing" -- a term generally used to refer to using a snowcat to access fresh powder outside of resorts. They left the project open-ended, only asking for a cat on skis.
While looking at cat pictures for this important professional research, I noticed a slouching cat is basically the same physical shape as a skier doing a ripping spread eagle maneuver and we got a graphic. I rendered it in a simple enough style that it was achievable on the jacquard knitting machine used to knit graphics into the beanies and fleshed out the design of the rest of the hat.
In the end, they liked it enough that they expanded it into their sock program as well.