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union binding co x zumiez 100k frankenbindings bag
At the end of 2023, one of the folks from Union Binding Company asked me to do a graphic for a promotion they had lined up for Zumiez 100K 2024. The plan was to build sets of bindings from old warranty parts for 100K attendees and give them these "Frankenbindings" in a limited edition tote bag. Getting to run with the classic comic book/monster look was a blast and the printing turned out great.
The bags were a hit, even people who didn't want the bindings and didn't snowboard were asking for empty ones.
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